Making A Jingle – Retailing

“When you eat your Smarties do you eat the red ones last?”

This year in marketing we took a look at jingles. We studied the origin and history of  how jingles were created. Once you hear a catchy phrase, and start singing the jingle  you  become the advertiser. You realize how many brands were formed because of these catchy phrases. After we talked about a breakdown of what makes a jingle, we listened to a podcast called Under the Influence with Terry O’Reilly.

 The Podcast Link

Our activity we did in class involved us learning how to tie a tie. Once we  mastered one way, we tried different variations. Mrs Gadsby came around and made sure everyone knew how to tie a windsor knot  before we began the writing process of creating a jingle.

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